Growing your business

In this digital age, the challenge for small and medium sized businesses to remain competitive, continues to grow. As technology innovation picks up pace, however, it provides new and exciting opportunities to improve performance at a time when the old methods of planning, budgeting and strategy are becoming redundant. More than ever, it is vital that businesses react to this ever-changing environment, in order to grow and develop.

  • Our world has become so much bigger and more interconnected that is much more difficult to predict our future
  • Automation and advancements of digital technologies are expected to accelerate the changing landscape of jobs – both in terms of creating new roles and making others obsolete

Have you considered the purpose of your business? Numerous studies have suggested that companies with clear purpose financially perform better, attract higher quality talent and enjoy better work environment.

Is your company strategy stale? Do you even think you should have one considering the rapid pace of change? How did you develop your strategy? How often do you review and refresh it? Or is it just a plan sitting on the shelf for the purpose of show and tell?

And what about your customers? Do you know them? Do you know what they think of your business? Do you engage them to better understand and develop your value proposition? What are the internal reactions when you speak of customer experience, customer service or customer complaints?

Diversity of thinking is a critical success factor in today’s business. As a leader you need to tap into all your team’s expertise and ideas. Is your leadership team performing at the level to ensure your expected success? Or are they just a group of people working on a set of related problems?

What does digital mean to you and your business? Is it about technology? Social media? AI? Design thinking? Agile? Cloud? People? How did you define your digital vision? Have you developed a transformation map? When do you think it will finish? And what do you think the outcome of your digital transformation will be?

These are some of the questions that our clients grapple with as they chart their path to growth. We partner with you to think through these questions, develop new strategy and plans, and help you execute them. While no two businesses are the same and we aim to offer you bespoke solutions that fit your needs, here are some areas of focus:


  • Business and corporate strategy
  • Customer segmentation and value proposition
  • Sales effectiveness
  • Digital strategy & transformation
  • Programme management
  • Team coaching to improve team’s performance
  • Strategy coaching to help leaders think through critical issues in business


For more information, please contact info@ywhltd.com

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